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¼ö»ó¸í | Finalist | ||
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ÃâÇ°¸í | ¸Æµµ³¯µå ÆÐÅ°Áö µðÀÚÀÎ (Çѱ¹ ÀüÅëÀû À̹ÌÁö Àû¿ë) | ||
TITLE | McDonald s package design (applying traditional Korean images) | ||
ÃâÇ°ÀÚ | ÀåÀç¿ø | À̸ÞÀÏ | erumndesign@naver.com |
ÃâÇ°ºÎ¹® | ÆÐÅ°Áö ÆÐÅ°Áö |
ÃâÇ°ÀÚ±¸ºÐ | Çлý |
Á¢¼ö¹øÈ£ | 18SPA0016 | Á¶È¸¼ö | 1110 |
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DESCRIPTION | |||
The design is one of the design solutions to show the global hamburger franchise brand McDonald's and Korean traditional image at the same time. I worked on flexible identity and graphic patterns using M mark, Korean national cultural assets and traditional patterns to be used in McDonald's short-term marketing or store. It was also applied to packages such as "basic take-out, fried potatoes, chicken nuggets, and happy meal" to be use at McDonald's. |