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ÃâÇ°¸í | ÇÑ°ú ºê·£µå ¾Æ·çÈ ¾ÆÀ̵§Æ¼Æ¼ ¸®µðÀÚÀÎ | ||
TITLE | Redesign of Traditional Korea Sweets Brand | ||
ÃâÇ°ÀÚ | ÀÓ¼Ò¸® | À̸ÞÀÏ | dlathfl9898@hanmail.net |
ÃâÇ°ºÎ¹® | Ä¿¹Â´ÏÄÉÀÌ¼Ç ±â¾÷/ºê·£µå¾ÆÀ̵§Æ¼Æ¼ |
ÃâÇ°ÀÚ±¸ºÐ | Çлý |
Á¢¼ö¹øÈ£ | 16SVC0268 | Á¶È¸¼ö | 1027 |
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ÇÑ°ú ºê·£µå ¾Æ·çÈÀÇ ±Û·Î¹ú ÁøÃâ¿¡ µû¶ó Á¤¸³µÇ¾î ÀÖÁö ¾ÊÀº ¾ÆÀ̵§Æ¼Æ¼¸¦ ¸®µðÀÚÀÎ ÇÏ¿´´Ù. ¿¾ºÎÅÍ °í¼öÇØ ¿Â Àç·á¿Í °úÁ¤ÀÇ ÀüÅ뼺À» Áß½ÃÇÏ´Â ÇÑ°úÀÇ Æ¯Â¡À» »ì·Á, ÇÑ°úÀÇ ´Ù¾çÇÑ Á¾·ù¿Í ±×¿¡ µû¸¥ Àç·á, Á¦Á¶ ¹æ¹ýµéÀ» ºÐ¼®ÇÏ¿© Ư¡ÀûÀÎ ºÎºÐÀ» ½Ã°¢È Çß´Ù. ÇÑ°ú ÇϳªÇϳª¿¡ ±×¿¡ ¸Â´Â Àç·á¿Í °úÁ¤µéÀ» ½Ã°¢ÈÇÑ ÆÐÅÏÀ» ·Î°í·Î Àû¿ëÇÏ¿©, ´Ù¾çÇÑ ÇÑ°úÁ¾·ù¿¡ ´ëÇÑ À¯µ¿ÀûÀÎ ºê·£µå Ç¥ÇöÀÌ °¡´ÉÇØÁö¸ç, º¸´ÂÀÌ·Î ÇÏ¿©±Ý ÇÑ°ú¿¡ ´ëÇÑ ½ºÅ丮¸¦ ÇÑ´«¿¡ ÀÐÀ» ¼ö ÀÖµµ·Ï µðÀÚÀÎ Çß´Ù. |
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DESCRIPTION | |||
Focusing on the unique features of a traditional sweets brand which has strictly adhered to the original proportion of ingredients and procedure, various types of sweets and corresponding recipes, and ingredients are characterfully visualized based on the detailed analysis on them. It is possible to express the brand in a more flexible way depending on the types of sweets as each type has a characterfully-patterned logo based on its unique ingredient and recipe, and this also enables people to grasp its story at a glance. |